2d : mobile barcodes >>
All that talk about lowering cost of advertisements, enhancing user experience, marketing and promotion, etc ...
It must be quite confusing and exhausting for the general consumer. In fact, it gets so confusing that they might feel inclined to (despite being completely curious about it) ignore it altogether.
That’s where Prime steps in - Prime is a leader in educating our customers and prospective business partners about real uses and best practices for the applications of QR Codes in their brand messaging and marketing materials.
*Need software to enable 2d barcode technology on your cell phone? Click here to get it. |
QR Codes: Seize the Benefits of Mobilizing Your Print Marketing
What is a QR Code?
QR Codes (Quick Response Codes) are 2-dimensional barcodes that have widely been used in Japan and parts of Europe. With the growing popularity of mobile phone or "smartphone" use in the United States, QR codes have become a valuable tool for marketers.
How Do They Work?
You can create QR Codes with any QR Code generator you may find on the Web, but in order to generate QR codes that are the most reliable and offer tracking mechanisms, you should consult a QR Code marketing provider such as Prime. Here is how QR Codes work:
When you see a QR Code on any printed material (on a postcard, marketing material, a sign, etc…), you need two things:
- A mobile phone
- QR Code-reading software
Once the software is on your phone, then you can easily snap a picture of a QR Code, and you will be directed to a website or message.
There are plenty of QR Code Readers available. The website 2d-code.co.uk has published quite an extensive list, along with additional details. Click here to view their list.
QR Codes: Examples & Benefits
Prime can generate codes using our integrated marketing solutions. Our Dashboard will track and provide actionable measurement of your various codes and uses, their placement effectiveness and overall campaign management.
Marketing Materials: QR Codes give your customers and prospects instant connections to your printed materials with online content such as video, audio, special landing pages, and much more.
Personalized URLs (pURLs): Personalized URLs are proven to increase response rates; make them even easier to use. Include a QR Code pointing to a personalized URL on your direct mail piece, and your customer or prospect can simply scan and click to get to their personalized website.
Website: Drive more traffic to your website with QR Codes. Designate a QR Code for your website address, and make it easy for your mobile customer to find you on the web with just a snap of their phone.
E-Commerce and Coupons: Simplify online ordering and coupon accessibility with QR Codes. Scan, click and order -- make it easy for your customers!
QR Codes are easily able to satisfy the consumer appetite for immediate mobile access to knowledge and information for a friendly and engaged response arena.
>> download QR Code details sheet |
